Staunch and outgoing personality is a strong irritant to the people of color. Easily lead to people's attention to the red, but also easy to make people excited,UGGs, excited, nervous, impulsive, or an easy visual fatigue caused by people of color.
1, adding a small amount of red yellow, heat will make it strong, tends to agitation and unrest.
2, adding a small amount of red, blue, will make it less heat, tends to gentle and soft.
3, adding a small amount of red, black, will change its character, calm, tend to thick, simple.
4, adding a small amount in the red,UGG bailey button, white, will change its character, gentle, tend to subtle, shy, delicate.
Second, the yellow character cold, arrogant, sensitive, with the expansion and the visual impression is not tranquil. Yellow is the variety of colors, the most delicate of a color. Just pure yellow mixed with small amounts of other color, its hue and color characters are feeling there is a greater degree of change.
1, adding a small amount of yellow, blue, will make it into a fresh green. Proud of its character will disappear, become a peaceful, moist feel.
2, adding a small amount of yellow, red, orange is a clear sense of its character will be from the cold, proud, a sense of proportion into a warm, warm.
3, adding a small amount of yellow, black, the color sense and the greatest change in color, become a complex with a clear olive green color impression. The color change is also mature, easy-going.
4, adding a small amount of yellow, white, soft and change its color sense, his character in the cold, proud to be diluted, become subtle and easily accessible.
Third, the blue color being cynical, simple and introverted personality, is a cynical mind can help people quiet color. Blue simple, introverted character, that character often active, with strong expansion force of color, providing a far-reaching, wide Po, quiet space, to become active background color of the friendly and humble friend. Blue or even after a play down to maintain a strong personality like the color. If the blue were added a small amount of red, yellow, black, orange, white and other colors, the blue will not constitute a more obvious character of influence.
1, if the ingredients in orange, more yellow, the character tends to sweet, bright, fragrant.
2, in orange, mixed with a small amount of white, orange, perception can become anxious, powerless.
four, green is a yellow and blue color components. In the green, you sense the expansion of the yellow and blue sense of the contraction phase of moderation, the warmth of yellow and blue to offset the cold feeling. This allows the character of the green most peaceful, stable. Is a soft, quiet, Huang full, beautiful color.
1, the composition of yellow in the green is large, the character to become lively, friendly, has a childish nature.
2, adding a small amount of green, black,UGG shoes, and its character to become serious, experienced, mature.
3, adding a small amount of green, white, and its character will tend to clean, fresh, fresh.
five, in a purple color pigment brightness is the lowest. Purple gives a dull, low brightness, mysterious feeling.
1, in the purple in the red component is large, the perception of a sense of oppression, sense of threat.
2, adding a small amount in the purple black, the feeling tends to dull, sad, horror.
3, add in the purple white, dull purple character can disappear and become graceful, delicate and feminine charm.
six bright white color sense, character, simple, pure, happy. White has the holy inviolability. If you add white to any other color, will affect its purity, its subtle character change.
1, a small amount of white mixed with red, to become faint pink, fresh and full of temptation.
2, a small amount of white mixed with yellow, then become a milky yellow, giving the impression of a Hong tired.
3, a small amount of white mixed with blue, giving the feeling of cold, clean.
4, in white mixed with a small amount of orange, there is a dry atmosphere.
5, a small amount of white mixed with green, giving a tender, soft feel.
6, a small amount of white mixed with purple, can induce people thinking faint aroma. XXX sense of color and packaging design
◎ people observe the various objects in the outside world, first of all caused by reflects color polar, it is the human visual elements is in the most sensitive to visual stimuli, the fastest response to visual information symbols . The attention of people of color accounted for about 80% of vision, focus only on the shape of about 20%. The color of the packaging design plays an important role. People in the store to attract their attention, and can cause the color to its attention nothing more than the impression produced on the most memorable.
① color classification; color is divided into primary, secondary color, multiple colors, four types of complementary color.
can not break down in color, and color to the deployment of other colors such as red, yellow, blue, that is, primary colors, namely, primary colors. Deployment of a mixture of two primary colors of color, called the secondary color, such as red and yellow with orange, yellow and blue with green, blue and red with purple. Complex color, is composed of two colors from the system between the color of orange and green to orange with green and so on. Complementary color is between color and color in one another, or with complex color matching and color emerged. Above four kinds of color, in turn, called the first color (color), the second color (secondary color), the third color (multiple colors), also called complex color between the color again.
② the three elements of color; three elements specifically referring to the color hue, purity, lightness. They have different properties.
color hue refers to the difference between features and appearance. Color due to the role of different wavelengths of light waves in the human retina, people will have a different color experience. Specifically refers to the hue of red, orange, yellow, green, green, blue, purple. They vary the wavelength, in which red,UGG boots, orange, Huang Guangbo longer have a strong vision of human impact. Blue, green, violet wave short, the impact is weak. Hue is mainly reflected the natural color of things and a sense of well-being. Purity, refers to the saturation of the pigment. The purity of the color reflects the amount of things, a sense of purity and different from that of high purity and low color purity and color to show the amount of things being different. Red, orange, yellow, green, green, blue, purple is the highest purity of seven colors. Each color, such as the red lines of orange, red, pink, eosin and purity are lower than the red, the purity are also different between them. Transparency refers to the color of the deep and shallow levels have shown. All the colors are different levels of light and dark. This level is the In the red, orange, yellow, green, green, blue, purple Rainbow in the highest brightness of the brightest yellow, orange, green, followed by red, green again, the most dark blue and purple. Changes in color brightness changes in the depth to make the colors are layered, three-dimensional effects appear.
③ the nature of color; color is different, the wave function in the human retina gives rise to the feeling is different, so the face of people will have different colors, cold, light and shade, weight, strength, distance, expansion and contraction, such as different psychological reactions.
cold and warm colors. Green, blue, purple phase to give people quiet, cool and similar to the feeling of cold, and red, orange, yellow phase to give people a warm, warm, warm feeling of excitement is similar. In the cool, warm people between there is a not too cold and too hot in the middle of the color, such as the color wheel on the green, blue and green. Warm and cold colors are also hierarchical, and some cool, such as purple, lemon yellow, violet, and some warm, such as orange, orange, blue and green are warm. Comparison between cold and warm relations in the hue arise.
color and light weight. Light and heavy sense of color hue saturation by the high and low to generate a visual effect. Those who felt heavy saturation of color is the color hue, saturation is feeling low light. Because of the purity of the color hue (saturation) values are different, the weight is also not the same amount of sense. If the psychological feeling the weight of the white set at 100 grams, the black was 187 grams, 113 grams is yellow, green is 133 grams, 152 grams is blue, purple is 155 g, 155 g is the gray, red is 158 grams.
color near or far. Far and near sense of color is due to the role of color in people's well-being of relationships generated visual experience. Beyond the general feeling of cool people. Blue mountains in nature to give away the feeling; warm while giving nearly flu.
color expansion and contraction. Expansion and contraction of the color very sense of lightness is different from the colors produced in the visual. General, pale swelling, shrinkage and color depth. Gray than white, white on the expansion was feeling. Reflected light is a sense of lightness of color and the size of the volume of things.
cold and warm colors, light and heavy, far and near, swelling and shrinking, and color of the light and dark, strong and weak, both the nature of that color, but also the people cold and warm, and so psychological and visual emotional reflection of a feeling contrast. The colors have a strong visual contrast, there is very promotional.
④ color tone; color tone can provoke mental activity and causes excitement and appeal to the eye.
it gives warm red tone, a sense of joy. People use it to show hot, life, energy and danger and other information.
blue tones gives it a calm, broad sense. People use it to show the future, high technology, thinking, and other information.
yellow tone it gives a warm, light feeling. People used to show the light, hope, light, attention and other information.
green, it gives fresh and peaceful feeling. People used to show growth, life, safety and other information.
orange tone it gives excitement, a sense of maturity. Is very popular with people of color welcome.
purple tone it gives elegant, noble feeling. People used to express a long, deep, rational, noble, cold and other information.
black finish gives it elegance, fashion sense. It is used to indicate weight, hard, male, industrial and other information.
white tone that it gives a pure, noble feeling. People used to represent the clean, cold and other information.
color and packaging design
packaging and decoration of color design attributes with the product packaging and decoration with
the color should be designed so that customers can think of the merchandise, performance. Packaging color should be the contents of packaged goods, features, uses figurative reflection. In other words, no matter what color, should be content with the goods shall prevail. Customers see the packaging on the color, you can think of a package of goods, such as canned green beans embody, orange that is orange juice. In color, this reflects the color of goods, called the image of the color. Such as snack packaging of color in general are mostly red, orange, yellow, cause a loss of appetite functions. Look for a variety of colors, red is called in the cosmetics, food, green, can be used for all kinds of swimwear, water sports equipment, cold drinks, summer vest, fans, refrigerators and other goods. Blue for metal machinery, electrical packaging, giving a fresh feeling. Packaging of medical supplies can be blue tones. Purple calls for advanced cosmetics, jewelry, gift packaging, gives a noble, dignified, elegant feeling. Here say, is not absolute criteria for the design of the packaging should be multi-color packaging for market survey, of course, innovation, breakthrough. However, in normal circumstances can still learn from. Winter supplies such as packaging, with warm, it will give warmth. Packaging supplies in summer, with cool, will give the cool feeling. Textiles with a yellow tone to packaging, will make people feel warm. In short, the packaging is designed for the color to consider product attributes should pay attention to the point.
course, the packaging design should take into account the color of fashion. Fashion is a certain period of epidemic aesthetic factors, there is a place of fashion habits, national love of color. Consider the color of fashion in the final analysis is to consider market factors. In the early 80s, the French fashion black, black as expensive, when actually there cosmetics black tone. Black finish with elegant, trendy feeling. Russia's great writer Leo Tolstoy's
packaging color design should generally be to win with fewer, Coca-Cola only two colors, white, eosin, very smart.
packaging color design to take into account national interests. Packaging of goods produced using the packaging color color design must be understood in some countries, national love of color and taboo. Packaging colors used properly, can make a beauty packaging, on the contrary, if some countries do not understand the nation's love of color and taboos, exports of goods may have an unexpected situation. Have been engaged in the export packaging business, export packing all *** Mr. Tian Feng Industry Federation executive director of the West, according to his years of experience, wrote a
some Asian countries, said India's red vitality, active, enthusiastic. Green means that the truth, and that the pursuit of knowledge, but also means peace and hope. The color yellow represents the sun, that gorgeous, glorious. Purple is the color of people feel calm, but also reminiscent of the tragedy. Taboo is palm trees and the crowing of the cock.
Myanmar favorite solid color. Kwai Buddhism Buddhist Converting is yellow, meaning it is the only *** with color.
Sri Lanka Red (xxx), green (Conservative Party) has important political significance, usually members of clothes to wear these two colors.
Malaysia *** Green usually has meaning, but it can be used commercially. Yellow color of the monarch on behalf of XXX to teach. Malaysians certainly do not wear yellow clothes, and even Chinese living in Malaysia but also to avoid yellow.
Republic of Iraq Iraqis XXX favorite color is green and black Christians like.
Israel Israelis are like the white and sky blue. But in business do not use these colors. In the Middle Ages, living in the Jewish world, was forced to wear yellow clothes. Hitler was in power, the Jews by the fascist slavery, and forced to wear yellow clothes again, so the yellow is not in Israel is seen as an auspicious symbol of hate by people. In Judaism, the sacred color is red, blue, purple, white color. Christianity, the deeper meaning of green than blue. In the Hebraic and Christian tradition, the color symbolism is still being praised. Blue main representative of God (the master of all things) the color. Green stands for faith, immortality, meditation. The use of a symbol of the Easter resurrection of green, light green symbol of baptism. Netherlands, like orange and blue, especially orange, in the people's festival is widely used.
France issued a green cloth is very offensive, because it will make people think of the old German army uniform. In France, men are like to wear blue clothing, women wear pink clothing habits. Eastern France, on the contrary.
Irish traditional Dutch Chinese milk vetch (Ireland national flower) is green, a favorite color. In general, strong colors and color by the popular than the middle. As a color bias, they hate it and Protestant church representatives als orange. Position in the ancient Irish symbol of the color is: black (North), White (South), purple (East), Sepia (West).
symbol of Italy, the beautiful land of green, white snow and the Alps symbolizes love, justice, peace, spiritual, patriotic red blood.
color symbolism and emblem of the United Kingdom, was widely popular. Even today, the well-known companies, schools and even football teams still use color as a symbol of the badge.
North America General light cleaning of the color of the United States by people like, such as ivory, light green, light blue, yellow, pink, light brown. The psychologist survey showed that: light in color compared welcome; bright, vibrant color than dark colors popular.
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